Sell Your Home
Reasons Why You Should "List with Laura"
The problem with realtors is that everyone knows a bad one! Did you know that the difference between realtors is as vast as the difference between automobiles? A Rolls Royce is much more expensive than a Ford. The reason is quite simple, VALUE. Relative to getting a four-year degree, becoming a realtor is fairly inexpensive and simple. This opens the field to a number of people who do not take it seriously, or think it is easy. However, excelling in the real estate profession requires self-discipline, hard work, long hours, people skills, continuing education, investment in technology, and willingness to spend money on advertising. This is called a full-service real estate professional.
When listing your home, it is not a good idea to cut corners, especially in today's market. You need the most aggressive marketing plan available. to ensure that your home is more prominently seen by buyers. Anyone can stick a sign in the yard, even you! However, a serious, full-time, full-service real estate professional knows that it takes much more. You will get much more when you "List with Laura". Laura spends thousands of dollars each month advertising her listings, on the internet and in print media.
In today's market, 90% of buyers start their home search on the internet. To best market your property, your REALTOR must have a significant web presence. When you "List with Laura" your home will be featured on many prominent websites, in addition to many other venues. Here is Laura's full marketing plan for every home:
1) Upgraded advertising on REALTOR.com with extra photos and virtual tours
2) Personal website with featured listings
3) Steinborn GMAC Real Estate brokerage website to feature your home
4) Multiple Listing website, and six (6) other real estate websites (Trulia, Zillow, etc.)
5) Advertising in Las Cruces Real Estate Guide, a widely-distributed, high-color,
glossy magazine
6) Power point presentation of your property at sales meeting, attended by 70 agents
7) Upgraded, wood post sign
8) Glossy, high-color brochures in the sign box
9) Regular communication about market conditions and recent sales
10) Feedback on all showings, when provided by showing broker
11) Promptly return phone calls and emails
12) The only REALTOR in Las Cruces with an advertisement and live link on the front page of the
Greater Las Cruces Chamber of Commerce website
Call or Text Laura (575) 640-9425 or email Laura@Steinborn.com for the best professional to assist with selling your home as quickly as possible, and at the highest price!
The Four P's of Selling a Home are Product, Pricing, Presentation, and Promotion:
The "product" is essentially the structure itself and the location. The home can be re-modeled with significant expense. The location is largely unchangeable. Pricing and presentation decisions are made by the homeowner, with the expertise of the real estate agent.
"Pricing" at fair market value is the best way to sell your home as quickly as possible. (Please email me for more information LAURA@steinborn.com.) Over-pricing a property will cause it to sit too long on the market, thus becoming stygmatized as unsaleable.
"Presentation" involves making the home look as nice as possible and making cosmetic repairs.
"Promotion" is the primary job of the REALTOR. Since only two percent of listing agents sell their own listings, the best way to market to other REALTORs is placing the home in the local Multiple Listing Service. In today's market 77% of buyers begin their home search on the internet. Placing the listing on various websites is the best form of marketing to the general public.
Selling your home should not be a stressful ordeal. Making the smart move of choosing a REALTOR® is your first step to ensuring that your investment in your home pays off. My services and experience allow you to focus on your move while I manage your home sale from our initial consultation to the closing deal, and beyond. I pride myself on repeat business and hope you'll come to understand why.
What I will do for you
Getting the highest price
Closing Costs
- Complete a comparative market analysis that will compare your home's value to that of your neighbors.
- Compile a comprehensive plan detailing all the efforts I will employ to sell your home, including Internet and local media.
- Present your home to as many qualified buyers as possible getting your home maximum exposure.
- Help you stage your home and generate curb appeal to ensure you get the highest price.
- Assist with obtaining offers and help you in negotiating the best deal as smoothly as possible.
- Help you find your next home and answer all of your questions about the local market area, including schools, neighborhoods, the local economy, and more.
- Assist your family and friends with the utmost professionalism and courtesy, with their home buying and selling needs.
Getting the Highest Price for Your Home
Curb appeal is key and could make a difference whether people stop and take a flyer, or drive right by. Here are a few tips to increase the curb appeal of your home. Staging your home is important. Many buyers will stay in your home longer if it's staged appropriately. I have compiled some ideas to present your home in the most effective manner.
- Title insurance fees depend on the sales price of the home.
- Broker's commission is a full-service fee and will cost anywhere between 5% to 7%.
- Local property transfer tax, country transfer tax, state transfer tax, and state capital gains tax are the charges that you'll pay for the privilege of selling your home. Credit to the buyer of unpaid real estate taxes for the prior or current year are variable and depend on when you close and when your taxes are due.
- FHA fees and costs are all fees are now negotiable between an FHA buyer and seller.
- Home inspections fees are in some circumstances paid for by the seller and include pest, radon and other inspections.
- Miscellaneous fees can accrue from correcting problems noticed during the home inspection.
